課程:診所、治療所如何經營粉絲頁、部落格、網路廣告投放?
醫療單位受到相關法規的規範,使得行銷上比較受限些,會需要仰賴病患的口碑、網路經營來渡過剛開業的時期。大家最常使用的方法包括臉書粉絲頁、部落格、臉書廣告和 Google 廣告。
經營診所、物理治療所已經那麼忙那麼累了,如何快速學習網路經營的技能,是本課程的主軸。繼上次座位坐滿的管理學課程之後,好痛痛來教你如何在網路時代經營自己的品牌。
課程大綱
第一部分:粉絲頁、部落格、品牌、溝通 (講師:黃威傑)
- 粉絲頁基本原理、網站(部落格)基本原理
- 什麼是品牌?怎麼經營品牌?
- 怎麼做網路經營?如何寫落格文章以及粉絲頁發文
- 簡易公共關係:怎麼和網友們做溝通?筆戰?
第二部分:廣告投放 (講師:王家梧)
- 臉書廣告的原理
- Google 廣告的原理
- 如何投放、設定參數?
- 如何讓廣告投放 SOP 化?
- 投放廣告做實驗的精神
講師簡介
黃威傑 好痛痛醫療資訊平台共同創辦人
核子工程背景,在藝術領域、獨立音樂圈、核電廠工作過多年,善於跨領域溝通。2017年夏天因為夥伴石峻瑋運動受傷,深感找到適合的醫療單位並不容易,所以放棄原本做的大數據程式,從零開始打造好痛痛這個平台。本次課程將傳授多年來實務經驗。
王家梧 電商團圓堅果行銷經理、大團圓智能行銷營運經理
精通網路廣告,原本任職TeSA台灣電子商務創業聯誼會大總管,在遇到團圓堅果的創辦人劉家昇之後,便情不自禁的加入了團圓堅果。後來企劃了劉家昇的暢銷書《電商 Zero to One:從0到1》,以及擔任行銷與營運經理。
課程時間:2019/01/06 (日) 10:00~16:00 (09:40報到)
課程地點:台北市中正區金門街5-1號3樓 (LightBox攝影圖書室,近捷運古亭站)
課程費用:新台幣 3990 元 (含稅,含午餐)
報名網址:https://goo.gl/forms/bGPrE3xOV6413zw63
限額 20 名,滿10名開課
其他事項:課程當日請記得帶筆電
Here at Leslie’s Pugsland Breeder, Our beautiful fawn pug has given birth to 4 healthy Pug puppies.
She is our beloved family dog and this is her 1st litter.
Both mum and dad are AKC registered with 5 gen pedigree certificate. Both from Top Champion bloodlines.Mum and Dad can be seen. Puppies have been wormed weeks 2,4,6,8 and will have had a flea preventative treatment before leaving us.
They will have their vet check, 1st vaccinations and microchip.
To view all available puppies and recent pictures, Search us in google as LESLIE’S PUGSLAND BREEDER or click on our website link bellow : https://pugslandbreeder.company.com/
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